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Strategy for growth
GOST's strategy for turnover and profit growth
involves:
Both capitalizing on market growth and increasing market share
by:
- Developing both new and enhanced products for use in existing
markets
- Expanding existing technologies into new segments of the leisure
marine electronics market
- Expanding its distribution channels, in particular in Europe,
South America and Australasia
- Maintaining a technological advantage over its competitors by
being first to market with products incorporating technological
advances
- Capitalizing
on its strengths in research & development to
continue to bring new and innovative products to the marketplace
- Achieving operational and supply chain efficiencies
- Reducing operating costs, in particular through the reduction of
costs associated with product warranties through increasingly
rigorous testing leading to higher quality products
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